Cars for Stars News

Limo Broker, the leading luxury car hire brokerage, has this week featured in the prestigious newspaper, The Guardian.

Being celebrated on their offering of modern prom cars, the subject of extravagant prom celebrations seems to be dominating the news of late, but is this all down to Limo Broker?

Limo Broker is undoubtedly the ones to duplicate when it comes to fleet ownership but have their services made an impact on how students choose to travel?

Showcasing the most beautiful Lamborghini’s, Ferraris and Rolls Royce’s their collection of prom cars are attractive to students all over of the country.

We spoke to Shannon Howe, a student that booked a Rolls Royce Phantom for prom last year with Limo Broker.

‘I wanted a black Rolls Royce Phantom for prom as I knew Kim Kardashian owned one and it would be pretty special for all of my friends to see me arrive in one. My mother said if I got my grades she would pay for me and two of my friends to ride in a Phantom for prom. This really encouraged me to work hard’

It does seem that Limo Broker simply understand the development of taste, seeing that the standard Lincoln Towncar does not excite as it used to.

It is reportedly not just prom vehicles that have taken a change in direction but the prom experience as a whole.

‘The humble school disco is almost a thing of the past, with an estimated 85% of UK secondary schools now holding a prom during June or July, the majority for 15- and 16-year-olds after their GCSEs. Estimates vary, but some reckon that British parents are now lavishing £30m a year on the parties.’ Explained Jill Papworth of The Guardian.

Where The Guardian honed in on the financial implications of such particular tastes Gareth Bookman, the sales manager at the firm claims that 2014 has been a record-breaking year for prom bookings, solely down to the excitement that such cars encourage’

‘The prom season has over the years just become more and more exciting. Where the standard limousine used to impress it no longer does. In 2014 we have seen a huge increase in bookings for parents hiring Lamborghini’s and Ferraris to drive their children to prom, spending over £1,000 for this service. Hummer Limousines, Fire Engines, Party Busses and Helicopter hire are also becoming more and more popular prom transport choices, the prom transport market has never looked so healthy’

He added that ‘ people just want to make the most of these occasions and come to us to make this happen.’

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