Car Rental News

In an age where flash, powerful cars are being outshone by eco-friendly, sensible ones, many high-end vehicle brands are struggling to remain relevant amongst modern consumers. This is why companies such as Bentley have had no choice but to adapt, turning their gas-guzzling cars into an example of green transport and sustainability.

While doing all they can to alter shape in an age of change, it appears Bentley are still losing out to companies such as Porsche and Tesla; brands that have already stamped their name in the world of eco travel. In a plea to reign supreme once again, Bentley are pinning all their hopes on their new electric fleet, needing to see a huge improvement in sales figures.

In their opinion, new electric cars will allow them to target the “upper liberal” and “post-modern” consumers, aiming to outshine its German and American counterparts who are stealing their sales.

“[T]he two major demographic segments that we don’t currently sell to – the upper liberals and the post-moderns – account for 40 percent of high-net-worth individuals” Bentley’s CEO, Adrian Hallmark, told, “and an [electric vehicle] is even more appealing to them.”

“We see full-electric cars as another growth opportunity in a five- to 10-year period,” Hallmark continued.

While wanting to attract new car buyers and a younger demographic of thrill-seekers, recent research found that the majority of current Bentley customers are interested in buying an EV from the brand. This means Bentley finds themselves at a crossroads, needing to decide whether to nurture their current customers or create products for new, younger ones.

Let us know what you think about this. Can Bentley afford to spend many years developing an all-electric SV or is time of the essence for the brand? Leave your thoughts and comments below.

Hertz, one of the most recognised names in the world of vehicle hire, has this week announced details of a new car, welcoming a custom 2018 Chevy Corvette Z06 to its rental fleet. Renowned for adding lavish cars to its ever-growing collection, the brand invested in the Chevy to mark its 100th birthday; an accolade any company would want to celebrate in style.  

Black and yellow 

According to sources, the tremendous car will sport the Hertz colour scheme; black and yellow, being nothing but eye-catching when out on the road.  

Continuing this theme throughout the car, the inside will boast black leather interior with yellow contrast stitching, allowing those that hire them to be a constant promotion for Hertz. But, it’s not just good looks this car can offer, showcasing some pretty exciting features under the bonnet. While no additional performance upgrades will be included, the vehicle will enjoy 650 horsepower and 650 pound-feet of torque, expected to be much in-demand by the adrenaline-seekers of America.  

While an incredibly beautiful vehicle, British car hirers will unfortunately not get their hands on the Chevy. Commissioning just 100 of the Hertz-branded vehicles, they will only be available to hire at Atlanta, Boston, Chicago, Dallas, Fort Lauderdale, Fort Myers, Las Vegas, Los Angeles, Miami, New York, Orlando, San Diego, San Francisco and Tampa depots.  

“Hertz is a leader in the car rental industry for delivering a premium experience that is fueled by our longstanding commitment to provide our customers with caring and efficient service, and access to a variety of specialty and top-rated vehicles,” said Hertz Senior Vice President of Brand Jayesh Patel.

“We’re thrilled to continue to delight our customers and build upon our legacy of superior service and unique vehicle offerings with our special Hertz 100th Anniversary Edition Corvette Z06.”

How much will renting a 2018 Chevy Corvette Z06 cost?  

If you are looking to hire one of these custom vehicles then do not expect it to be cheap. Costing around $199 a day (excluding tax and insurance), these cars are understandably more expensive than your average hatchback.  

Let us know what you think, will Hertz get the interest they expect from these custom cars? We would love to hear your thoughts. Share your opinions by commenting on this post.  

At Cars for stars we were delighted to chauffeur David Hasselhoff aka ‘The Hoff’ this morning; charmed to transport a true America legend. With the promotion of his latest show taking up the majority of his time it seemed he craved a spot of luxury during work hours, renting one of our stunning Lincoln Towncars limos for his appearance on ITV’s This Morning.

Arriving in true Hoff style the Baywatch star looked as slick as ever, exiting the white stretched limo with that famous cheeky grin on his face. With Lincoln infamously attracting attention when out on the road it was not long before paparazzi turned up, wanting to grab some snaps of the Hoff and his amazing ride.

Why did he choose a Lincoln Towncar?

Through the years The Hoff has sported various cars, renowned for his affiliation with bewildering makes and models.

We find that many of the celebrities we chauffeur favour this particular limo, finding its great reputation comforting when making a reservation with us. From its spacious inside to its striking exterior, it is safe to say that the Lincoln encompasses everything you could possibly need when looking to travel like the rich and famous.

Book a Lincoln 

If you are interested in living like David then be sure to take a look through our fleet of Lincoln Tonwcar limos. Although incredible vehicles your will be pleasantly surprised by our rates when making an enquiry, with our team passionate about sharing incredible cars for admirable rates.

Although modifying vehicles can influence better, enhanced features they must be within the guidelines of the law, ensuring their vehicle does not pose any threat to other road users.

The police deemed a stretched limousine operating in Liverpool illegal this week, with the owners adding a third axle to the already huge vehicle. Claiming the car to not meet UK safety laws the police had no choice but to crush the luxury limo, making a huge statement to the rest of the private hire industry.

In addition to the size the vehicle was operating outside the guidelines of its limo insurance policy, therefore, in the event of an accident there would have been a whole set of issues for the police to address.

Companies running commercial vehicles with eight seats or more must employ an operator’s licence to show that they meet safety rules. If this is not the case the DVSA and the police will call for action to be made.

Chief Inspector John Hogan, head of Merseyside Police’s Matrix Serious and Organised Crime Roads Policing Department, said: ‘The limousine and novelty vehicle industry has seen rapid growth in recent years and we want to see these legitimate businesses continue to thrive.’

‘However, those operating vehicles outside of the law put the safety of their passengers and other road users at risk, and create unfair competition for legitimately-run businesses.’

PC Craig Arnold, Merseyside Police’s Vehicle Crime & Commercial Unit said: ‘These illegal drivers and companies running outside of the law are preventing law-abiding, professional drivers and companies from growing their businesses.’

A Driver and Vehicle Standards Agency (DVSA), said: ‘DVSA is pleased to be working with the Merseyside Police and Liverpool City Council to help target non-compliant vehicles and drivers.’

‘It sends a clear message that robust action will be taken against those who flout the rules and risk the safety of passengers and other road users.’

Although we hate to see the demolition of such beautiful cars it does however convey how important it is for operators to practice lawfully.

If you are looking to hire a limo in Liverpool then have faith that all of our vehicles are fully licensed and meet safety guidelines.

With the rugby season nearly upon us it is time to start thinking about how we are going to make our way to the prolific games ahead, needing to make sure we have everything in place to celebrate this glorious tournament devoid of stress.

As you know, at Cars for stars we have access to an amazing fleet of chauffeur cars, as well as offering many other transport services such as coach hire and private jet charter.

If you are a sporting fanatic them take a look at our top 5 vehicles for sports travel.

The Lincoln Towncar Limousine

Limousines make for the perfect transport option for rugby fans, providing the space for supporters to gear up for the game ahead. Due to such car’s spaciousness a limo can be an affordable travel solution, allowing up to 12 people to travel in one car.

Range Rover 

If you are attending the match with a few close friends then why not hire a Range Rover for the occasion? Not only are Range Rover’s immensely comfortable but they provide an enviably comfortable ride, allowing you to relax on the journey to the stadium.

Luxury Coach

Many choose to attend big matches with a large community of fans, requiring a vehicle that can occupy many people without breaking the bank. At Cars for Stars we have access to an amazing fleet of coaches, perfect for Rugby fans looking to celebrate their side in style.

Rolls Royce Phantom

The Rolls Royce Phantom is a vehicle synonymous with wealth, hired by those who want to celebrate an occasion to the utmost. If you are a die-hard rugby fan then hiring a Phantom can reflect how highly you regard the game, making the most of this sporting experience.

Lamborghini Aventador

If you really want to turn heads at the stadium then why not consider renting a supercar? We have an extensive range of performance vehicles available throughout the world cup period.

If you wish to hire any of these vehicles for the Rugby World Cup 2015 then contact us today. A member of the hire team will talk you through all of your options and arrive at the perfect transport plan for you and your group.