Luxury car manufacturer, Mercedes Benz, will officially introduce its upgraded chauffeur programme over two events in London this week. The original chauffeur scheme has been improved with added features designed specially with the London chauffeur industry in mind, according to a report from online magazine, The Chauffeur.

The new and improved programme for private hire chauffeurs will include a number of extra benefits from professional drivers, all of which will be revealed at the two London events which take place at Mercedes Benz Brentford and Colindale on November 2nd and November 3rd.

The Mercedes Benz chauffeur programme offers members access to enhanced roadside assistance, also tailored finance programmes and a vehicle tracking service.

Following the introduction of the new and improved programme, chauffeurs will be able to benefit from the additional features which will include the use of cold weather tyres, which could prove especially important for professional drivers at this time of year in the event that we experience the same difficult driving conditions as last winter. The use of the cold weather tyres could mean the difference between getting out on the road to fulfil a booking, and not, should we experience severe snowfall like last year.

Another key new feature due to be offered by the luxury car maker is the use of a library of high quality and high resolution images which chauffeurs will have access to in order to help with the marketing of their chauffeur services.

A full introduction to the enhanced Mercedes Benz chauffeur programme will be unveiled during the 2 day event in London this week.

Andrew Lloyd is the Editor here at Cars for Stars News and oversees all of the editorial content on the website. Having worked in a variety of print publications focused principally on motoring news, Andrew brings a wealth of experience to the role of Editor.

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